Studio Credit: Principals
Whilst freelancing at The Principals, Emily Bird Design was involved in the roll out of the redesign of Expand super, pension and investment wrap products. A data-driven identity that offers a light, contemporary and fresh look, distinctly different look to any competitors.
EBD’s involvement included the rollout of the identity to a number of touch points from PPT templates, forms, information flyers, web and EDM banners, infographics, graphs and charts. It included the creation of the Quick Reference Guidelines to document the new identity.