Sydney based Buyer’s Agents engaged Emily Bird Design to create an identity that reflected their bold personality. Inspired by their tagline‘every key counts’, a keyhole graphic device was created.Symbolising the idea that Morish & Clark unlock and open opportunity inproperty for their clients. The key hole symbol sits boldy between the names, replacingthe ampersand. An ownable and recognisable brandmark, used as a graphic device and image mask. The colours are unique, bold and bright, reflecting the energy Morish & Clark bringto their clients to unlock their property goals.